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AA Privacy Policy Update 2016

Changes to our privacy policy

AA Privacy Policy update

Hi there,

As you may already know, the AA has always strived to be at the forefront of innovation. Recently, some of those exciting innovations have included the introduction of our web chat service on theAA.ie and the launch of the new AA app. The app will automatically locate your breakdown and track your AA Patrol’s progress. 

Our online presence is consistently growing and we have seen some exciting developments in technology recently. As a result of these advancements, we want to ensure that we can continue to offer you the best possible customer experience. So, we have made some changes to our Privacy Policy. This will mean that we can:

  • Give you relevant information such as traffic updates and AA Rewards offers through notifications on the AA App
  • Provide personalised marketing communications based on the information you give us, so that you are delivered relevant information at the right time
  • Offer you a better understanding and more information about how we use our customer data

If you would like to read the updates in more detail you can do so here. The updated privacy policy will be in place from 1st April. If you have any queries or feedback you can email us at aadataprotection@theaa.ie. Please be aware that if you continue to use our services after 1st April, you will be doing so under the updated privacy policy.

As always if you would like to get in touch about any motoring issues please email publicaffairs@theaa.ie. 

Conor Faughnan.

AA Ireland Limited trading as AA Insurance is regulated by the Central Bank of Ireland.