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Volkswagen Group Ireland and AA Ireland Announce New Roadside Cover Partnership

Published 18th December 2023Read Time 3 min

  • Deal covers Roadside Support for all six Volkswagen Group brands - Volkswagen Passenger Cars, Audi, CUPRA, SEAT, Škoda, and Volkswagen Commercial Vehicles.
  • Under Volkswagen Group’s Approved Used car scheme, vehicles come with VW Group warranty and up to two years’ Roadside Assistance.
  • Volkswagen Group vehicles serviced at Volkswagen Group Authorised Service Centres come with SARA (Service Activated Roadside Assist) – 1 years’ free roadside assistance. 
  • More than 250,000 Volkswagen Group cars on Irish roads will be covered under this new deal – approximately 10% of the national vehicle fleet. 

Volkswagen Group Ireland and the AA Ireland have announced a partnership that will see two of the most recognisable automotive brands in the country coming together for Roadside Support.

Under the partnership, the AA Ireland will provide Roadside Support to customers of all six Volkswagen Group brands, including Volkswagen Passenger Cars, Audi, CUPRA, SEAT, Škoda, and VW Commercial Vehicles.

In addition to covering new cars, up to two years’ free Roadside Assistance will be given to all Volkswagen Group Approved Used Cars purchased from an approved retailer. Meanwhile, Volkswagen Group vehicles serviced at Volkswagen Group Authorised Service Centres come with SARA (Service Activated Roadside Assist). SARA gives 1 years’ free roadside assistance. 

Volkswagen Group is the leading provider of passenger vehicles in Ireland with a combined 27% market share. It sells a broad range of passenger and commercial vehicles, including Ireland’s all-time, best-selling battery electric vehicle, the Volkswagen ID.4, AA Best Large Family Car of 2023, the Škoda Superb, World Performance Car winner, the Audi e-tron GT, CUPRA’s best-selling Formentor, the dashing SEAT Arona and 2023 Irish Car of the Year winner, the Volkswagen ID. Buzz.

Chris Lowry, Head of Warranty and Customer Care for Volkswagen Group Ireland, said: “We are proud to team up with the AA Ireland to enhance the level of roadside and mobility services for Volkswagen Group Ireland customers. This new partnership with the AA Ireland means Irish motorists can have every confidence in the quality and service provided when purchasing a Volkswagen, Audi, CUPRA, SEAT, Škoda or Volkswagen Commercial vehicle.” 

Emmet Wrafter, Head of Business Services for the AA Ireland, added: “The AA Ireland and Volkswagen Group Ireland have been at the heart of Irish motoring for decades. This hugely exciting partnership will provide a comprehensive level of Roadside Assistance for Volkswagen Group customers the length and breadth of the country.  We look forward to supporting Volkswagen Group and its six brands as it continues to provide Irish motorists with the highest-quality vehicles and unparalleled levels of service.”

Learn more about AA Ireland’s famous Breakdown Assistance!

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